Apple schedules Sept. 9 event to unveil iPhone 18 Pro
Apple will host an event on Sept. 9 at the Steve Jobs Theater where it is expected to unveil the iPhone 18 Pro, a long-rumored foldable and a next-generation Apple Watch, in the company’s first event with John Ternus as CEO after Tim Cook stepped down. Reporting and leaks list many technical rumors: an A20 chip built on TSMC 2nm with WMCM, a variable camera aperture, a smaller Dynamic Island, brighter LTPO+ displays, and slightly larger batteries. Rising component and memory costs have prompted estimates of iPhone 18 Pro pricing near $1,299, which could affect consumer pricing and supplier margins.
Apple will hold a Sept. 9 event to unveil new iPhone models
Context
Apple has scheduled its product event for Sept. 9 after leadership changed this week. The company faces higher memory and chip costs, and the event could confirm product specs and final pricing.
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