Republicans spend nearly $900 million on midterm advertising

Politics

Economic Times

Republicans and allied outside groups have booked about $888 million in advertising in the final six weeks before the US midterms, compared with roughly $666 million for Democrats, a gap driven largely by super PACs and party cash reserves. The spending binge comes even as Donald Trump's approval rating sits in the low 30s and his party trails in congressional polls, creating uncertainty about whether money can offset public sentiment. The imbalance is acute in key states and Senate battlegrounds; with early voting active, late ad buys may have limited ability to change outcomes, but they could still matter in tight races.

Republicans booked about $888 million in midterm advertising.