Capri Sports secures 15-year rights to Indian women's leagues
Capri Sports has signed a 15-year partnership with the All India Football Federation to commercialise and market the Indian Women's League (IWL) and IWL 2. The company will focus on building audiences, increasing visibility for clubs and players, attracting brand investment, and shaping broadcast and digital engagement, while connecting its Nova Sports grassroots initiative to elite competition and targeting 1.5 million girls over the next decade. The IWL is scheduled to begin its next edition on 15 October 2026 with eight clubs and 56 matches, and the long-term deal aims to professionalise club competition and unlock sustained commercial value.
Capri Sports will commercialise the IWL and IWL 2 for 15 years.
Context
The AIFF has expanded youth competitions and player registrations recently. Capri Sports launched Nova Sports and already owns sports franchises. Next, the partnership could increase league visibility and professional club investment.
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